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Chris Esposito's Articles in Email Marketing

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  • Four Email Marketing Tips: Turn Your Tire Kickers Into Eager Buyers
    Whether you're selling owner builder construction loans, collectible stamps, or a lawn care service, you can generate very large numbers of prospects through email marketing. But, you have to do it correctly. Even though you are marketing through email, you still need to build a relationship with your prospect in order to get the sale.
  • Will Email Marketing Campaigns Work for You?
    Most business owners or entrepreneurs will probably tell you that email simply won't work as a marketing tool. And, I must admit that if you are using email campaigns incorrectly, it will be a large waste of time and effort. But, if used correctly email marketing is a highly effective and cost-efficient way to generate new leads as well as stay in contact with previous customers.
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